A Netflix ichangobva kuratidza shanduko yakakosha muchimiro chayo, kubheja pane inotova intuitive, yemazuva ano uye yakasarudzika ruzivo rwevashandisi. Chikumbiro chitsva ichi chinosanganisa dhizaini yakareruka, yakakwenenzverwa yekufambisa uye yekucheka-kumucheto tekinoroji zviwanikwa - zvinosanganisira generative hungwaru hwekugadzira uye chikafu chakamira muchimiro che TikTok, yakanangana nekukasika uye kunonakidza kuwanikwa kwezvinhu. Nekuchinja, iyo Netflix inotarisira kuendesa mapfupi anosvikika, kurudziro yenguva-chaiyo inoenderana nemafungiro emuoni, uye nzira itsva yekutsvaga. 4z1h5b
Netflix's New TV Chiitiko 4v5o4f

A Netflix iri kuita chiitiko chitsva cheTV, nechinangwa chekurerutsa uye kuita kuti kufamba mukati mekushandisa kuve nyore. Kugadzira patsva kunounza rakachena, rekare peji rekutanga, rine tarisiro yekuvandudza kuwanikwa kwezvinhu.
Iyo nyowani interface inovimbisawo kukwidziridza chiitiko cheramangwana nekuve nyore kuchinjika uye kuchinjika. Izvi zvinonyanya kukosha sezvo Netflix iri kuisa mari mune zvehupenyu uye kunyangwe mukupa mitambo, zvinhu zvinokwanisa kujekeswa zviri nyore. Pfungwa ndeyokuti peji reimba, pamusoro pekunyanya kutaridzika, rinoshanda sepuratifomu ine hungwaru, kugadzirisa mazano zvichienderana nemaitiro emushandisi uye zvaunofarira.
"Peji yedu yekumba yakagadziridzwa yeTV iri nyore, inonzwisisika uye inomiririra kufara kwevaraidzo paNetflix nhasi. Uye zviri nani pane zvinonyanya kukosha: kubatsira nhengo dzedu kuwana zviri nyore mashoo, mabhaisikopo, zviitiko nemitambo yavanozoda."
Eunice Kim, Chief Product Officer paNetflix.
Imwe hutsva ndiko kuunzwa kwekurudziro yenguva chaiyo. Iyo puratifomu inozogadzirisa otomatiki mazano zvichienderana nezviri kutariswa nemushandisi, ingave trailer kana tsvakiridzo ichangoburwa. Izvi zvichabvumira Netflix ipa mamwe maitiro emunhu, nekukurumidza kuchinjira kune yako vashandisi mamiriro uye zvazvino zvaunofarira.
Ona pazasi vhidhiyo yekuburitswa kwakaitwa naiye Netflix kuratidza zvinhu zvitsva:
New interface 6x2s28

A Netflix iri kutanga kuburitswa kwepasirese kwechiratidziro chitsva cheTV app, ichivimbisa imwe mvura, intuitive uye yakasarudzika ruzivo. Sekureva kwekambani, kugadziridzwa kwacho kunovavarira kuratidza zvirinani kusiyana kwezviri kupihwa izvozvi - izvo zvinopfuura zvakateerana nemafirimu, kusanganisira zviitiko zvepamoyo nemitambo inodyidzana. Nekucheneswa, kutaridzika kwakarongeka, peji reimba ikozvino rinoratidza banner hombe yepakati ine mazano ekuratidza ipapo uye inoita kuti zvive nyore kufamba nemhando dzakaunganidzwa senge “Yako Inotevera Kuongorora"Uye"Nhasi Zvakanakisa Sarudzo Kwauri", ichipa kunyatsoita curation kune anoona.
Imwe yeshanduko dzinonyanya kuoneka kurongeka patsva kwemapfupi ekufambisa, ayo aimbove akavanzwa mubhara rekuruboshwe uye zvino ave nechinzvimbo chakatanhamara pamusoro pechidzitiro. Pamusoro pezvo, zvidhori zvemukati zvino zvinoratidza mabheji akadai se "Recently Added"kana"Emmy Mukundi”, iyo inobatsira mushandisi nekukurumidza kunzwisisa kukosha kwezita rega rega.Iyi marongero matsva akagadzirirwa kwete chete kuti ashandire zvirinani zvazvino, asiwo kuti ive hwaro hunochinjika hwekufambira mberi mune ramangwana, sekutepfenyura uye kutamba - nzvimbo uko Netflix yakaisa mari yakawanda uye yakatanga kuyedza pamapuratifomu ayo.
Chimwe chinonyanya kukosha chekugadzirisa ndeye tekinoroji iri shure kwekurudziro. Iyo nyowani interface inosuma inopindura kurudziro inodudzira zvirinani zviratidzo zvekufarira zvevashandisi, senge matrailer anoonekwa kana mazita akatsvakwa pachikuva. Mukuru weTekinoroji Mukuru Elizabeth Stone akatsanangura kuti kana mushandisi akatsvaga makomedhi erudo kana vatambi chaivo, sisitimu inogadzirisa zvine simba peji remba nemazita anoenderana nezvaanofarira. Iri inhanho yakakosha mukugadzirisa chiitiko, kuita kuti kudyidzana kwega kwega nesevhisi kuve nehungwaru uye hunoenderana nenguva yemunyoreri.
Generative AI Research 2b6g2f

A Netflix iri kuunzawo mutsva wekutsvaga modhi yakavakirwa pane generative artificial intelligence. Chinhu chitsva chinobvumira vanhu kutsvaga akateedzana nemafirimu vachishandisa mitsara yemutauro wechisikigo, senge "Ndinoda chimwe chinhu chinosekesa uye chine moyo" kana zvakatonyanya kuzviisa pasi uye zvikumbiro zvine hudzamu. Chinangwa ndechekuita kuti kuwanikwa kuwedzere kuyerera uye kunzwisisika, kuunza maitiro ekutsvaga pedyo nehurukuro yemazuva ese, pane kuvimba nematemu chaiwo kana zvikamu zvakaomarara.
Iko kushanda, iyo inotanga kusvika mu beta vhezheni yevashandisi veIOS, inomiririra kubheja Netflix mukuita kuti kufamba kuve kwemunhu uye kushamwaridzana neveruzhinji. Panzvimbo yekungosefa nemhando kana mukurumbira, AI inodudzira nuances muchimiro chemushandisi uye zvazvino zvaunofarira, ichipa zano sarudzo dzinonyatsoenderana nezvavari kutsvaga - kunyangwe kana chishuwo ichi chakaoma kutaura chaizvo. Icho chiitiko chinonzwira tsitsi uye chinoshanduka chekutsvaga chinopindura kuti tinonyatsofunga sei nezvevaraidzo.
Pamusoro pekutsvaga kwekukurukurirana, kambani yakaratidzawo hurongwa hwekushandisa generative AI mune dzimwe nzvimbo dzechiitiko chemushandisi, sekugadzira mavhavha emusoro emunhu akagadzirirwa mutauro wemumwe nemumwe uye mamiriro.
Vertical video feed 3r3h1o

A Netflix yave kuda kuyedza chinhu chitsva muapp yayo yenharembozha inounza logic yemafeeds akatwasuka - anofarirwa nema network akaita se. TikTok and the Instagram - munyika inoyerera. Nemavhidhiyo mapfupi, akazara-skrini, zano ndere kushandura matrailer uye zvimedu kubva munhevedzano nemafirimu kuita inokurumidza, yakareruka uye inonakidza yekubhurawuza chiitiko. Vashandisi vanogona kusvetukira kumusoro kuti vaone chikamu chinotevera chemukati, vachiita maitiro ekutsvaga chimwe chinhu chitsva sekuita sekutarisa masocial network.
Paunenge uchifambidzana nezvikamu, vataridzi vanozove nesarudzo nhatu dzakananga: tanga kuona zita rakazara, wedzera kune yavo rondedzero, kana kugovera clip neshamwari. Iyi mirairo inoratidzika zvine hungwaru mukona yezasi yekurudyi kwechidzitiro, ichibvumira kutarisa kuti kurambe kuri pane zviri mukati. THE Netflix inobhejera kuti iyi ine simba yekuona fomati ichaita kuti zvive nyore kusarudza zvekutarisa, kunyanya munguva dzekusagadzikana, kushandura kurongeka kwepuratifomu kuita chimwe chinhu chinooneka uye chinongoerekana chaitika.
Wafungei nenhau dzakataurwa na Netflix? Tiudze mumashoko ari pasi apa!
ona zvimwe
Source: Netflix, vava kuda e TechCrunch.